Cause-Related Marketing is described as a cooperative effort of a for profit business and a non profit organization .  Farrell Distributing is proud to work with such generous partners and multiple suppliers on cause-related marketing programs helping raise much needed dollars for some wonderful organizations in Vermont, and some nationally. Below are programs that are on going currently, please help spread the word for these wonderful organizations and efforts that are being made. You can learn more about Farrell’s commitment to community here as well.


14th Star Brewing








A portion of the profits from Valor Ale are made to the PHR (Purple Hearts Reunited) and a portion of Gallantry which joins Valor in the “Service Series” of beers, is to benefit the Vermont National Guard Charitable Foundation.


Description Purple Hearts Reunited INC. is a Non Profit 501(C)(3) Incorporation, which Locates Lost or Stolen Medals and Returns them to Veterans or their Families Mission Locate Lost or Stolen Medals and Return them to the Veterans who earned them or to their families in order to Honor their Sacrifice to our Country.  Zachariah Fike donates a considerable amount of his own time to track down Lost or Stolen Medals and Returns them to the Veteran who earned them or to their families. Purple Hearts Reunited INC is now accepting donations by PayPal. All donations will go towards covering travel cost to these Veteran’s hometown’s, covering the cost to get his/her medals professionally framed, dedicating monuments in small towns that currently don’t have one established, purchasing brick “Pavers” with the Veterans name to be donated to Military Museums associated with that Veteran…s Unit, Plaques to be displayed in the Veterans High School, VFW, or American Legion, symbolizing their service, and a plaque recognizing the Veteran at the Purple Heart Hall of Honor. The possibilities are endless, but it can be assured that all proceeds will go into honoring their sacrifice.

General Information

Donations can also be mailed to the following:
Purple Hearts Reunited INC P.O. Box 2121 Georgia, VT 05468



red tail ridge Good Karma

Great wine, environmental responsibility and community support. Boutique 6,000 case winery in the Finger Lakes of New York, that specializes in Riesling, Chardonnay, Blaufrankisch, Pinot, Dornfelder and Teroldego.  Red Tail Ridge utilizes sustainable practices in their winegrowing process; and  is the first LEED gold certified winery in New York State.  All heating and cooling for wine production is provided by geothermal energy.

Vermont Foodbank

The mission of the Vermont Foodbank is to gather and share quality food and nurture partnerships so that no one in Vermont will go hungry.

Mission. The mission of the Vermont Foodbank is to gather and share quality food and nurture partnerships so that no one in Vermont will go hungry. With locations in Barre, Brattleboro, and Wolcott, the Foodbank is gathering and sharing food to a network of 270 food shelves, meal sites, shelters, senior centers, and after-school programs throughout Vermont.

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Harpoon Point to Point presented by National Life Group

The Harpoon Point to Point presented by National Life Group is a charity cycling event created in 2002 to raise funds and awareness for the Vermont Foodbank’s mission to end the growing problem of hunger in Vermont. Learn more and register to ride at!




Lake Placid Craft Brewing & The Humane Society of Chittenden County







OneHope Wine

HALF of profits donated to make a social impact with every bottle sold.  Over $1 million donated to-date.  We truly believe that giving back is good business. That is why every bottle of ONEHOPE Wine makes an impact. ONEHOPE Wine donates  HALF of its profits to benefit a variety of causes all year round. ONEHOPE is a social enterprise that integrates causes into products and services to make a social impact.  ONEHOPE has quickly become one of the most popular cause-centric brands due to the success of our cornerstone product,  ONEHOPE Wine, of which half of the profits go to a different cause for each varietal of wine sold.




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Long Trail Century Ride to Benefit Vermont Adaptive Ski and Sports

The Long Trail Century Ride is an event to raise money for Vermont Adaptive Ski and Sports, providing sports and recreation to people with disabilities. Hope to see you in 2015